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About

An owner-led studio for complex digital products

STK is a product and UX/UI studio owned by Khalil Abu Mushref. Every engagement is led personally — the same person who runs the discovery workshops writes the requirements, designs the interface and stays accountable through UAT and handover.

The studio works Arabic-first when the audience is Arabic-first, and bilingual when governance demands it. That has meant designing for regulators and procurement committees as readily as for field inspectors, clinicians and delivery squads.

Khalil Abu Mushref
Founder — Product Strategy, UX/UI and Product Ownership
Portrait or studio photographKhalil Abu Mushref

How we think

Map the real process, not the org chart

Discovery starts with how work actually moves — including the workarounds people rely on. The interface comes after the process is understood.

Ownership must be visible

Every screen answers three questions: what do I own, what is late, and what decision is waiting on me.

Governance without friction

Approvals, evaluations and audit trails are designed as sequential journeys, so compliance is a by-product of using the system properly.

Arabic is a design requirement

Right-to-left structure, terminology and document conventions are designed from the start, not retrofitted after launch.

Sectors

Government and public sectorProcurement and supply chainSafety and asset operationsHealthcare and wellnessFinancial complianceEnterprise operationsEducationCommerce and consumer